THE DESIGNER & THE BRAND

Having fully immersed myself in the enchanting realm of gemstones during my time at the Gemological Institute of America (GIA) in New York, my passion for making this captivating world more accessible to jewelry enthusiasts was ignited. Combining my expertise in jewelry design acquired at the National Institute of Fashion Technology (NIFT) in Gandhinagar with my profound appreciation for gemstones, I laid the foundation for LABEL ASNA.

True to its name, Asna, which signifies awe-inspiring, our label strives to evoke exactly that through its designs. Diligently dedicating hours to refining the intricacies and meticulously selecting the perfect gemstones, we take immense pride in unveiling the magnificent creations of the modern era.

Our brand embodies clean, minimalistic, and timeless silhouettes, with a deliberate focus on showcasing one gemstone at a time. Through this deliberate approach, we aim to gradually introduce you to our captivating world of color and design.

With Label Asna, prepare to embark on a journey where each gemstone is celebrated and its allure is magnificently showcased in our designs.

-Asna Aamir